Marketing Manager Retail & Wholesale - Whitefish, MT at Geebo

Marketing Manager

Explore Whitefish Explore Whitefish Whitefish, MT Whitefish, MT Full-time Full-time From $55,000 a year From $55,000 a year Position:
Marketing Manager Reports to:
Executive Director Salary Range:
Starting at $55,000 based on experience and qualifications JOB
Summary:
This position reports directly to the Executive Director for Explore Whitefish.
This position is responsible for strategic planning, market research, marketing creative and implementation, advertising creative and media direction, agency management, budget development and management, reporting and analysis of results, and all marketing asset communication to Explore Whitefish Board of Directors, primary stakeholders and partners.
Working conditions are primarily in the office, however flexible office and remote hours are available as needed and approved by the Executive Director.
ESSENTIAL JOB FUNCTIONS:
Website & Online Communications Develop & manage content creative Monthly updates to member portals as needed Comprehensive annual review of website content Social Media/Digital Management and Promotion Manage Explore Whitefish social media platforms to include Instagram, Facebook, LinkedIn, YouTube.
Develop real-time, inspiring creative content for all above social media platforms.
Develop and manage a timely social media calendar to ensure consistent brand messaging across social media platforms and on our website.
Work with the Executive Director to develop quarterly social media targets and goals.
Photography & Video Responsible for organizing and implementation of all seasonal photo and video production.
All content must be consistent with Explore Whitefish's brand and core organizational mission.
Manage all partner photography and video production.
Manage budget items as annually allocated.
Annual Development of Explore Whitefish Marketing Assets Management and oversight on the production of Whitefish Travel Guide, Whitefish Town Map, Whitefish Group Meetings Packet Achieve annual revenue goals for advertising sales for Whitefish Travel Guide.
Collaborate with Executive Director and Agency on annual campaigns:
Non-summer:
For the Love of the Wild Restaurant:
For the Love of Great Food Be a Friend of the Fish Prepare Annual Marketing Business Plan to be included into Annual Explore Whitefish Strategic Plan.
Administration Requirements Attend and present at Monthly Explore Whitefish Board of Director and Committee Meetings to include production of monthly marketing reports.
Staff Lead on Explore Whitefish Marketing Committee On occasion, when our Business Manager is out of the office there will be a need to answer the office phone and address all walk-in visits as needed.
JOB REQUIREMENTS:
Bachelor's Degree from accredited college or university.
Five (5+) years of experience directing or managing marketing and advertising efforts to include agency management, providing strategic direction, providing creative direction and evaluating creative output.
Minimum of 5-years experience with social and digital media including analytics and reporting.
Experience in managing annual marketing budgets.
Tourism marketing experience is preferred.
KNOWLEDGE, SKILLS AND ABILITIES:
Ability to proficiently communicate in English; verbally and writing.
Ability to work effectively with Board of Directors, stakeholders and partners.
Ability to communicate clearly and effectively both verbally and in writing.
Ability to establish and maintain an effective working relationship with employees, management, and general public.
Ability to develop clear and concise written reports, proposals, and presentations.
Ability to brainstorm and offer ideas and possible solutions for marketing challenges and opportunities.
Ability to conduct effective presentations before large and small groups.
Knowledge of modern business and office procedures.
Skill in utilizing a personal computer and associated software programs, including Word Excel and PowerPoint.
Ability to supervise, train, and evaluate assigned staff.
Ability to monitor and reconcile budgets.
PHYSICAL REQUIREMENTS:
Physical requirements include occasional lifting/carrying of 10-15 pounds; visual acuity, speech and hearing; hand and eye coordination and manual dexterity necessary to operate a computer keyboard and basic office equipment.
Subject to sitting, standing, reaching, walking, twisting and kneeling to perform the essential functions.
SALARY &
Benefits:
Starting at $55,000 - Flexibility based on experience and qualifications Medical, Vision and Dental coverage Paid Vacation Paid Sick Leave 13 Paid Holidays per year IRA match Flexible office and work hours/environment All applicants should forward your resume to Job Type:
Full-time Pay:
From $55,000.
00 per year
Benefits:
Dental insurance Health insurance Paid time off Professional development assistance Retirement plan Schedule:
8 hour shift Monday to Friday Work Location:
In person Website & Online Communications Develop & manage content creative Monthly updates to member portals as needed Comprehensive annual review of website content Social Media/Digital Management and Promotion Manage Explore Whitefish social media platforms to include Instagram, Facebook, LinkedIn, YouTube.
Develop real-time, inspiring creative content for all above social media platforms.
Develop and manage a timely social media calendar to ensure consistent brand messaging across social media platforms and on our website.
Work with the Executive Director to develop quarterly social media targets and goals.
Photography & Video Responsible for organizing and implementation of all seasonal photo and video production.
All content must be consistent with Explore Whitefish's brand and core organizational mission.
Manage all partner photography and video production.
Manage budget items as annually allocated.
Annual Development of Explore Whitefish Marketing Assets Management and oversight on the production of Whitefish Travel Guide, Whitefish Town Map, Whitefish Group Meetings Packet Achieve annual revenue goals for advertising sales for Whitefish Travel Guide.
Collaborate with Executive Director and Agency on annual campaigns:
Non-summer:
For the Love of the Wild Restaurant:
For the Love of Great Food Be a Friend of the Fish Prepare Annual Marketing Business Plan to be included into Annual Explore Whitefish Strategic Plan.
Administration Requirements Attend and present at Monthly Explore Whitefish Board of Director and Committee Meetings to include production of monthly marketing reports.
Staff Lead on Explore Whitefish Marketing Committee On occasion, when our Business Manager is out of the office there will be a need to answer the office phone and address all walk-in visits as needed.
Bachelor's Degree from accredited college or university.
Five (5+) years of experience directing or managing marketing and advertising efforts to include agency management, providing strategic direction, providing creative direction and evaluating creative output.
Minimum of 5-years experience with social and digital media including analytics and reporting.
Experience in managing annual marketing budgets.
Tourism marketing experience is preferred.
Ability to proficiently communicate in English; verbally and writing.
Ability to work effectively with Board of Directors, stakeholders and partners.
Ability to communicate clearly and effectively both verbally and in writing.
Ability to establish and maintain an effective working relationship with employees, management, and general public.
Ability to develop clear and concise written reports, proposals, and presentations.
Ability to brainstorm and offer ideas and possible solutions for marketing challenges and opportunities.
Ability to conduct effective presentations before large and small groups.
Knowledge of modern business and office procedures.
Skill in utilizing a personal computer and associated software programs, including Word Excel and PowerPoint.
Ability to supervise, train, and evaluate assigned staff.
Ability to monitor and reconcile budgets.
Starting at $55,000 - Flexibility based on experience and qualifications Medical, Vision and Dental coverage Paid Vacation Paid Sick Leave 13 Paid Holidays per year IRA match Flexible office and work hours/environment Dental insurance Health insurance Paid time off Professional development assistance Retirement plan 8 hour shift Monday to Friday.
Estimated Salary: $20 to $28 per hour based on qualifications.

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